Pressure is mounting on Adidas to one-up the commitments made by Puma and Nike in response to our campaign. Can Adidas catch its rivals by committing to Detox its products and supply chain? Will the sportswear giant come clean about what chemicals it uses and discharges?
Please write to Herbert Hainer, CEO of Adidas, today to encourage Adidas to Detox. More than 30,000 people already have since Tuesday:
We began the Detox campaign in June with a "Nike vs Adidas" challenge, but Puma was first off the mark with its commitment to eliminate all hazardous chemicals from its supply chain and products. Nike last week committed too, leaving people to wonder what Adidas thinks about its customers and the environment.
According to China's Statistical Yearbook, the apparel, footwear and caps textile industry discharge 805 tonnes of industrial waste water every second. Our latest Dirty Laundry report reveals that the clothes in your local sportswear or fashion outlet may contain nonylphenol ethoxylates, which break down in water to form nonylphenol -- a toxic, persistent and hormone-disrupting chemical.
If you've ever owned an Adidas garment, write to them now
Together we can convince Adidas to not only match Puma and Nike, but even take the lead. Adidas is the world's #2 sportswear brand, but they still haven't earned their Detox stripes.
The Detox Team
P.S. Please write to Adidas as soon as you can, as the impact of many thousands of messages from around the world will be greatest if they come in a downpour.
 Source: China Statistical Yearbook 2010